Archive for June, 2009

And the Winner is…

After much scrutinization the winner of the My Wine Cellar Ladies Label Best competition has finally been decided. Congratulations to Andrew Pullen of Cape Town, South Africa, who has become My Wine Cellar’s first competition winner!
His prize consists of 6btls Creation Bordeaux Blend (retail value = 750 ZAR) and 6btls Paul Cluver Sauvignon Blanc (retail [...]


Worldwide Wine Consumption Conundrum

I’m a man of science, of statistics and objective scrutinization. So when it comes to wine consumption statistics, I tend to take them to heart. In 2008, global wine consumption shrunk by almost 5%. This was predominantly due to reduced consumption in the ‘traditional’ wine producing regions.
However, it’s not all bad news as global [...]


Innovation: A Sign of the Times

In these trying times we are more often pressed into positions of innovation, to promote efficiency and, in terms of business, to maintain profitability. It is always encouraging to hear of such examples of innovation, some more calculated than others…
One such example of innovation comes from South Africa’s very own Darling wine district, and stands [...]


My Wine Cellar Competition Closed!

The My Wine Cellar Ladies Label Best competition is now officially closed!  The lucky winner of a 1200 ZAR delivery of fine wine will be publicly announced here on My Wine Cellar.

So, do ladies label best? Well, keep a look out for the winning label, published exclusively on My Wine Cellar!

Cheers!
 

Brandon Marc
 


Magic Marketing

It’s no wonder that, in its category, Roodeberg was elected ‘best red box of the year 2007’ and ‘best value for money’ in the Swedish market. Quite a feat since Roodeberg is the second most expensive in its category. It is without question that Roodeberg have used an aggressive marketing campaign in Sweden to attain [...]